Champion Lei Liang

On the evening of May 17th, Mango TV held the third season award ceremony of Mango Marketing Influencer. Lei Liang, a Broadcasting and Hosting student of HNMMC, won the Champion of the finals, Ma Jiwei won the runner-up, and Zeng Xiang won the Best Potential Anchor Award. Yang Huihuang, Liu Donglin , Zhu Tongtong won the top ten in the finals. HNMMC won the Outstanding Division Award of the third season Mango Marketing Influencer.

Since March 22, the Broadcasting and Hosting Specialty of the School of Film and Television Arts have joined hands with the school-enterprise cooperation unit-Mango Excellent Media Company to hold audition in the division of the Hunan Mass Media Vocational and Technical College for the third season of Happigo “Mango Marketing Influencer”. This event is a grassroots livestream marketing competition created by Hunan Happigo Channel. The competition is divided into five major competition areas and composed of auditions and semi-finals. The outstanding players selected from the competition divisions of the semi-finals would gather in the live broadcast room of Mango Excellent Media for the final. In the audition, there are more than 420 students of the 2019 and 2020 Broadcasting and Hosting in the college, attending five livestream marketing matches.

After the preliminary selection of the audition, nearly a hundred students majoring in Broadcasting and Hosting entered the semi-finals. The rules of the semi-finals were designed for examining on the teamwork and organization ability of the contestants. In the semi-finals, the contestants were divided into ten groups, and went through the self-broadcasting and live broadcasting. The outstanding contestants were selected to the live broadcast room of Happigo to have a final battle with other contestants. A total of 13 players from the Broadcasting and Hosting Specialty of HNMMC entered the finals, which would give award-winning rankings through online voting, team competitions and individual ratings.

Through the thorough integration of the college and enterprise in this competition, it has truly realized program co-production, sharing of results, and win-win cooperation, providing students with a real platform for professional display, and laying a solid foundation for Broadcasting and Hosting students to achieve their dreams.