On November 25th, the award ceremony and exhibition of the 15th National Advertising Art Design Competition for College Students were successfully held in Beijing. HNMMC won 3 second prizes, 6 third prizes, and 25 excellence awards, being named the "Excellent Institution Award" for two consecutive years. This achievement fully reflects the spirit of our teachers and students who are eager to progress and pursue excellence. Among the winners, Cheng Guo, a student from the School of Visual Art majoring in Art Design, along with his mentor Luo Bo, represented our college at the award ceremony.
The National Advertising Art Design Competition for College Students is a practical and co-creative contest for teachers and students that involves real tasks. During the competition, the professional teaching level of the instructors is honed, and the creativity of the students is maximized. By actively organizing teachers and students to participate in the competition, promoting learning through competition, and integrating training and competition, our college has effectively promoted the reform of talent training models in journalism and communication, advertising design, and art design. It has also positively impacted the innovation of curriculum settings, teaching content, and methods, greatly enhancing students' hands-on abilities, practical skills, planning abilities, and comprehensive competencies.
It is reported that the 15th National Advertising Art Design Competition for College Students attracted participation from 1,857 colleges and universities, nearly 1.87 million students, and received over 930,000 entries.



